ABOUT ME

I'm Donna, a multidisciplinary Creative & Marketing Lead with 15+ years’ experience, I specialise in building brands, shaping design direction and delivering marketing that drives measurable commercial growth. I currently oversee the full creative and strategic output at Bray Foods and its sub-brands, Colourful Bakery, Really Low Carb and Avanza Cuisine, ensuring every brand has a distinct visual language, a coherent identity and meticulous attention to detail across every touchpoint. My work spans branding, packaging, photography, campaigns, go-to-market strategy, digital design and social media.

 

Previously in my career I spent 10+ years in Manchester’s creative agency scene, collaborating on projects for a number of well-known international brands, including Adidas, ASICS, Sony PlayStation, Co-op, Subway and Nescafé. That mix of agency collaboration and in-house leadership has shaped a balanced approach, pairing strategic thinking with hands-on creativity, and a clear understanding of how design and marketing work together to build memorable, effective brands.

 

I’m fluent across industry-standard creative tools, including Photoshop, Illustrator, InDesign, After Effects, Final Cut Pro, Premier, Lightroom, Express and Figma, and I continually invest in developing modern workflows and keeping pace with emerging technology to work smarter, faster and with greater creative impact. Driven by purposeful creativity and thoughtful storytelling, I focus on producing work that is innovative, efficient and commercially effective, helping brands grow with clarity, consistency and distinction.